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Charles and Alice


THE ASK

Launch a healthy kids probiotic snack and make a splash on social media.

Hitting the ground running with just the packaging design as a starting point, we developed a look and feel for the launch of a children’s fruit snack. We staged photoshoots of the product and child models in-house.

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We art directed photo shoots to create social media content. From casting to wardrobe, to crafting stop-motion animation videos, we lead the charge on content creation.

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My Role: Senior Art Director // Copywriter: Josh Nitzschke // Creative Director: Frances Beuche, Ari Garber